Premier Foods appoints Damian McLoughlin as new Foodservice DirectorWritten by Laura Haslin
Premier Foods, one of Britain’s largest food producers with iconic British brands including Bisto, McDougalls, OXO and Ambrosia, has appointed former Unilever Sales Director, Damian McLoughlin, as its new Foodservice Director. McLoughlin joins the Premier Foods foodservice division after a successful 17 year international career at Unilever.
Commenting on his appointment, Gary Taylor, Sales Director at Premier Foods, said: “We are really delighted to have Damian on board to lead the future development of our strategy. We are confident he will continue to lead the foodservice division to success with a breath of new and fresh ideas, as well as expert industry knowledge and we can’t wait to see the vision develop as he settles into role.”
Damian joins Premier Foods following a busy start to the year, with the foodservice team launching the fourth successive McDougalls Young Baking Team of the Year competition and the second stage of its award-winning Dysphagia Solutions Programme.
On his new role, McLoughlin says: “I am looking forward to getting fully immersed into the Premier Foods business. It is the success and passion I have seen from the foodservice division, coupled with such innovative campaigns and leading brands that I have admired. As a priority, I am committed to exploring new ways to use data and insights to generate actionable solutions that meet the broader business needs of our chefs, caterers and operators.”